And this music publicity blog case study using Thirty Day Challenge methods is officially concluded!
My main take away lesson echoes what Ed Dale said in the Thirty Day Challenge: Market research is where 95% of internet marketing mistakes are made. My addendum to that lesson is: check out the competition.
So what’s next for this music [...]
When we think about music publicity, we often think of music websites like MySpace.com and Reverbnation.com as the best places to get music publicity.
While music sites are great for attracting music lovers, it’s also worth getting publicity on websites that have nothing to do with music at all. I call this The “Hit ‘Em Where [...]
Music Publicity = Attention pointed directly at you, your band, your music.
In this case study I seek to build an online music publicity strategy by optimizing this blog, musicpublicityblog.com for organic web traffic. After taking last month’s Thirty Day Challenge, my mind is still racing from new ideas after I understood the basic concepts.
My theory/hypothesis: [...]
Dear Miz Music Publicity,
I sent out tons of press kits before my band toured the Northeast. If an editor didn’t write about my band, can I ask the paper to send my stuff back?
Rockin’ in Raleigh, NC
Dear Rockin’,
Not on your life. Chalk it up to the costs of business and move on. To increase your [...]
Music publicity is crucial for you, your band, and your music. Getting your songs reviewed by music editors and bloggers will help you build exposure. But before you start your music publicity campaign, make sure that you have the necessary tools. A press kit, also known as a promo package, can open doors to gigs, [...]
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