Music Publicity Case Study Using Thirty Day Challenge Techniques
Music Publicity = Attention pointed directly at you, your band, your music.
In this case study I seek to build an online music publicity strategy by optimizing this blog, musicpublicityblog.com for organic web traffic. After taking last month’s Thirty Day Challenge, my mind is still racing from new ideas after I understood the basic concepts.
My theory/hypothesis: By focusing the content of my music publicity blog on multiple keywords, I will attract more focused and relevent visitors.
If this theory is true, then musicians can potentially attract hundreds of new fans each week by choosing to focus their content to agreed upon keywords.
My goals for this music publicity case study for musicpublicityblog.com are:
- Rank on first page of Google for multiple niche keywords simultaneously
- Make my first $1 online (what the Thirty Day Challenge was all about)
As a musician seeking to develop my own music publicity strategy, my goal is for my music blog to get top ranking for multiple keywords.
So regardless of however else you are marketing your music online or offline, your music can also attract hundreds of new potential fans each week in the form of unique, organic and relevant visitors daily. In the marketing world, this is known as a “pull strategy”. Each time you fill your music blog with juicy keyword content, you are planting seeds for search engine spiders to find you continually - even years after you posted your content.
As the focus of this case study is this music publicity blog, I will focus for now on these three niche keyword phrases:
“music publicity”
“sample press releases”
“press tips”
How do we do that? Stay tuned to the music publicity blog!
